Author: Prasanna Perera

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AI for Content Creation

How Not to Use AI-Generated Content

The use of AI for content creation has brought more and more confusion. To be fair, Google has repeatedly attempted to clarify its view on

bard vs chat gpt
AI for Content Creation

Bard vs ChatGPT: Is Google Catching Up

A couple of years in the making, ChatGPT still holds the title for the world’s go-to AI-powered natural language processing tool. Recently, Google has made

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MSP Marketing

MSP Digital Marketing Best Practices

You’re navigating the digital marketing maze, looking to boost your Managed Service Provider (MSP) business. You’ve got SEO, social media, email marketing, content creation, and

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MSP Marketing

Is Demand for IT Services Going Down?

In the face of economic uncertainty, what is the current state and potential future demand for IT services?  I looked at three critical data points.

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AI for Content Creation

How to Work with AI Content

For a long time, automation has seeped its way through business institutions all over the globe, and now, the once human-dominated content creation function incorporates

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Link Building

Evergreen Link Building Strategy

Below is a transcript of this video. So, I’m going to talk about the evergreen link building strategy. By evergreen, I mean a link building

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